Twinkies Maker Hostess Going Out of Business

Friday, November 16, 2012

Hostess Twinkies, an American Institution, since 1930

Hostess, the makers of Twinkies, Ding Dongs and Wonder Bread, is going out of business after striking workers failed to heed a Thursday deadline to return to work, the company said.

Hostess CEO Gregory F. Rayburn said the firm had filed a motion with the U.S. Bankruptcy Court to shutter its business:

“We deeply regret the necessity of today’s decision, but we do not have the financial resources to weather an extended nationwide strike. Hostess Brands will move promptly to lay off most of its 18,500-member workforce and focus on selling its assets to the highest bidders.”

Hostess Brands Inc. had earlier warned employees that it would file for bankruptcy and sell off assets if striking workers failed to return to work by 5 p.m. Thursday. In announcing its decision, Hostess said it would close its 33 bakeries, 565 distribution centers, approximately 5,500 delivery routes and 570 bakery outlet stores in the United States.

However, NBC’s Savannah Guthrie read a statement on “Today” from the bakers’ union that said:

“Despite Greg Rayburn’s insulting and disingenuous statements of the last several months, the truth is that Hostess workers and the union have absolutely no responsibility for the failure of this company. That responsibility rests squarely on the shoulders of the company’s decision makers.”

An American institution, Hostess, founded in 1930, has fought beyond labor costs in recent years and stiff competition as Americans are increasingly conscious about healthy eating.


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13 Responses to Twinkies Maker Hostess Going Out of Business

  1. Joe in Colorado says:

    I love Twinkies and I grew up eating them. They’re delicious. Sorry to see the company and workers unable to come to an agreement. The face of America just keeps changing but is it for the better? I’m not so sure.

  2. Marcus Ybanez says:

    My goodness. Like Joe in Colorado, I too grew up eating Twinkies and Ding Dongs.

    I don’t see how this is a win/win for anyone. The employees lose their jobs, the company will stop making a profit and the consumer will be deprived of a snack.

  3. I don’t think it’s that big of a deal. We grew up eating Twinkies, but how long has it been since you’ve had one? Life moves on.

  4. Debbie Banuelos says:

    I think the demise of Hostess is more meaningful for kids. Despite Michelle Obama’s goal to have youth in America eating bananas, raisins and rice cakes, most kids love Twinkies.

  5. The Real Adam says:

    Not just the factory workers but the drivers who deliver the Hostess brand to supermarkets, corner stores and schools, will lose their jobs.

    Merry Christmas and Happy New Years.

  6. DMason says:

    Too bad to see 18,000+ employees lose their jobs. This is a huge number.

  7. ChiTOM says:

    What a shame. I can’t see how labor and management failed to come to an agreement? This solution is the Romney plan: bankrupt the company and shut it down. It just seems like there was another option for both sides to agree on.

  8. Randy Arroyo says:

    Another American institution bites the dust.

  9. Insouciant says:

    Back in the day, when I got high in college, I craved Twinkies. One of the best foods for a raging case of the munchies! Sorry to see them pass into history.

  10. Jim says:

    A total fucking bummer.

  11. fran says:

    Hey! If you eat this stuff, buy a few cases now, & they will last for 50 years!

    That CEO blames the strikers jive reminds me of this:

    A CEO, tea party person & a union member all sit down at a table with a plate of a dozen cookies.
    The CEO grabs 11 cookies & then tells the tea party guy, watch out for that union guy, he wants to steal your cookie!

  12. feminazi says:

    My kids were sent off to school with Twinkies in their lunch bags every day for years. Talk about an American classic. What’s next to end? Girl Scout cookies? How sad.

  13. Matthew Chiglinsky says:

    I’m glad Hostess went out of business. Wonder Bread was okay, but mainly they sold poison and marketed it as “dessert”. I hope other dessert companies suffer the same fate.

    The last time I ate a Twinkie (years ago), it gave me a mild headache, which no other dessert cake since has done. I no longer eat sweets because I’ve found that I can satiate my hunger with healthy food that contains less sugar, less fat, and more vitamins and therefore won’t damage my body.

    I wish no ill will on the workers who lost their jobs. I hope they get jobs doing something that benefits society. A company that produces organic food is an idea.

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